João Freire talks so easily about finances on the internet that even children and teenagers can understand. On his profile @ojoaofinn, he gives tips on how to take care of money, save and even invest. He also writes a monthly column on financial education in the newspaper TINO Econômico, from Magia de Ler, which publishes Joca. André T., 9, and Carla M., 11, from Clube do Joca, interviewed Freire and learned a lot about the economic world. He told us who inspired him, what he most likes about finance and why he decided to make videos to help other people. Check out the conversation.

Who inspired you when you started out in the world of finance?

My biggest inspiration was my father, who already worked in this field. I also researched other CEOs of large companies, and this helped me a lot, because it made me understand how the business world works and how they manage their money.

What do you most like about the world of finance?

Without a doubt, investing — both in real estate and in the stock market. I think it’s investments that really make people rich. You need to know where you’re putting your money.

How did you start studying this subject? What advice do you have for those who are just starting out?

I got started in this world with investments. I also read a lot, and I think reading can empower people in a short period of time. The more you read, the more you learn. I highly recommend that people look for books on investing and financial management to start learning about this universe.

Why did you decide to make videos to help people?

I’ve always enjoyed explaining things I like to others, so I created this Instagram account with the goal of helping people understand finances more easily. This field has complicated language, and my goal is to teach in a way that any teenagers can understand and apply in their own lives.

When I have followers, I feel very happy, because they’re not just followers, they’re lives that have been impacted. The number of followers I have is the number of lives I’ve impacted. And that’s the coolest part to think about.

In your opinion, what is the best way of using money?

The best way of using your money is to multiply it. For this, investments are very important. That way, you make your money work for you. And then your money only increases in value, unlike when you let it sit idle.

What is the main point you think we should look out for to know if a news story is fake news?

Before believing in a news story, you need to investigate it thoroughly. To do this, it is not enough to have just one source of research; it is a good idea to have at least three. By comparing these sources, you can tell when there is strange information. It is also important to always search on trustworthy websites.

BOX

We welcomed João Freire and Deivyd Barros, from Investeens, to our podcast to talk about financial education. Point the camera at the QR code and watch. https://www.youtube.com/watch?v=Lbd0_-zoER0

Glossary

CEO: the person who holds the highest position in a company, and is responsible for strategic decisions.

Stock exchange: an organized market where shares are bought and sold, which function as “pieces” of companies.

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